Founded in 1956 by Dr. Henry M. Rothberg, LATICRETE proudly maintains its American roots — the company started in Bethany, Connecticut, where Dr. Rothberg introduced the world's first thin-set adhesive, a breakthrough that transformed the tile and stone installation industry and laid the foundation for LATICRETE's enduring commitment to pioneering solutions · LATICRETE's commitment to sustainable solutions is exemplified by its robust network of domestic manufacturing facilities, ensuring rigorous quality control and environmental and safety compliance while supporting the local economy and reducing the carbon footprint associated with transportation · LATICRETE is dedicated to sustainability, with low-VOC products and eco-friendly packaging that reduce international shipping emissions and offer greener choices for American construction and renovation projects